Our Mission
Our mission is to demystify career pathways and empower students to take control of their future. We do this by providing a holistic experience that elevates our students’ skills and translational capabilities that are needed to excel in their field of study.
We don’t just think about the next steps; instead, we consider all steps in your journey to ensure your success. Regardless of where you want to go or what you want to do, we offer integrated support through our amazing team of domain specialists, expert advisors, and profession-specific mentors to ensure that our alumni “jump off the page” in more ways than one.
The Team
Our team consists of professionals who are passionate about education and student success. From admissions experts to essay coaches, country specialists to alumni, to testing and interview specialists, each member brings a wealth of knowledge and experience. Meet the individuals who are dedicated to helping you every step of the way.
Led by Dr. Scott Fraser and his almost two decades worth of experience in college and university admissions, our team comprises of educational specialists, job sector and workplace consultants, former admissions officers, University, College, and course-specific experts and alumni from all over the globe.
Our team of experts ensure that you get the best advice in your university and college admissions journey for domestic and international students, no matter where in the world you want to go.
DecidEd’s mission is to demystify career pathways and empower students to take control of their future. We’re dedicated to bridging the gap between student potential and higher education pathways.
Dr Scott Fraser
Dr Scott Fraser has over 17 years of experience in university test preparation and is considered a global leader in university admissions advisory. Notably, Dr Fraser is a published author with Cambridge University Press in Chemistry for the Australian High School Curriculum.
Dr Fraser has transformed career trajectories for university graduates and advanced professionals, helping them to achieve their goals and ultimately securing their professional and personal success.
He is an accredited UCAS advisor and qualified International Pathways Advisor from The University of Pennsylvania.
Dr Lauretta Adeleye
Lauretta Adeleye is a highly experienced Senior Careers Consultant with a strong background in Careers, Learning and Development.
She has led impactful initiatives across education, healthcare, and government sectors in the UAE and UK, specialising in instructional design, talent management, and leadership training.
Lauretta's strategic career coaching and innovative technology solutions have transformed many professional journeys, significantly contributing to DecidEd's mission of empowering students and professionals.
Our Mentors
Having the right people guiding you requires verified expertise. We’ve done that work for you by assembling a team of experts to suit all of your needs. Think of our mentors as your own personal faculty at the ‘University of Your Future’.
Join our team at DecidEd and be a part of a mission-driven organisation dedicated to guiding students through the college admissions process. We are looking for enthusiastic, talented individuals who are eager to make a difference.
Ms Shirle David
Dr Haydyn Mertens
Dr Ashwyn Perera
Dr Tom Kelly
Dr Andy Harmsen
Mr Arshad Zacky
Dr Arjun Nagpal
Dr Umika Moorjani
Mr Akif Islam
Dr Ankit Chahda
A/Prof Luke Dow
Dr Mohammad Ali Ahmadipour
Dr Adam Geressu
Ms Toriste Mojuhetan
Join our team!
Join our team at DecidEd and be a part of a mission-driven organisation dedicated to guiding students through the college admissions process. We are looking for enthusiastic, talented individuals who are eager to make a difference.
Our Partners
Established in 2015, Ignite Training Institute is the leading online and offline tutoring centre in the UAE. Ignite’s core mission is to help students ace their high school examinations, propelling them towards bright futures. Ignite offer year-round tuition, rigorous testing and review methodology for their students.
From simple beginnings, Fraser's Medical now covers all aspects of Medical and Dental School preparation. From entrance exams like the GAMSAT, UCAT, and ISAT, to Interviews and psychometric testing with expertise in the Australian, New Zealand, Irish, and United Kingdom application systems.
We are an accredited education and admissions advisor, not an agent. This is important for peace of mind as it means we’re not being influenced by kickbacks and external agreements when recommending for your child – we have their best outcomes solely at heart.